Publicity And Book Promotion Tips For Authors And Media Experts

By Annie Jennings

This publicity and book promotion article includes publicity media strategy and book promotion tips to use while working with the media and getting publicity for yourself. You'll learn the importance building expert status and of creating a media website that showcases your expertise, the importance of getting top notch testimonials to put on your site and in your media materials, why you should strive to know the news of the day so you can be a socially relevant book author and expert who can talk about the issues of the day. Plus you will learn why media training is a major key to your success.

Successful media outreach and publicity campaigns include several essential and basic tools of publicity strategy. The goal is to optimize your publicity and promotion strategy so you can access your target media and secure media opportunities for yourself

It is important to create an author expert media site that producers and journalists can go to in order to find out all about you. Include information about yourself, your media bio that showcases your previous media successes, your professional bio that includes your education, experience, accomplishments and credentials. Include testimonials from name brand sources so the media can get a sense of who you are through these testimonials

Become a socially relevant book author & expert. Know how to tie yourself & your book's messages into the news of the day. Be sure to blog on news events being covered by TV or other print media and internet sites. The blogging helps you create a working knowledge of the new of the day. Apply your knowledge and pack your blog posts with content as this helps develop your thoughts and creates expert status.

Get media training in advance so you are prepared and ready to go. The idea behind media training is to learn how to communicate effectively with the media. Media training helps you provide your commentary and information in a media savvy manner indicating that you have experience and are a professional.

Use these publicity tips to be a SMASH HIT Success On TV & Radio, avoid the media and promotion mistakes that many authors make. Once you implement your comprehensive publicity strategy and book promotion media strategy you will be able to enjoy media placements and have the necessary tools to be successful as a book author or news expert. - 31955

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